Branding for Boutique Fitness Studios
The fastest, most efficient way to attract members and build a community around your fitness business is through a brand that is strategically, purposefully built.
THE BRAND BOOTCAMP METHOD™
OUR SIGNATURE BRAND BOOTCAMP METHOD™ IS DESIGNED TO DEFINE YOUR STUDIO’S UNIQUE PURPOSE SO YOU CAN BUILD AN AUTHENTIC CONNECTION WITH CUSTOMERS.
Your brand is the soul of your business — what it believes on the inside and how it’s expressed on the outside. It informs every decision you make and shapes how people feel about your products and services.
We use a collaborative, strategic three-step process to help build fitness brands that align everything you do and make it easy to attract clients and, ultimately inspire communities to come together through your studio.
DEFINE WHAT MAKES
YOUR STUDIO YOURS
So we start here — at the heart of your business — and take you through our signature brand strategy workshop to define your studio’s values, offers, unique qualities and ideal clients.
While the process itself provides clarity, the brand guide you’re left with will become a guide of your next steps, strategic goals and future growth so you can say goodbye to guesswork.
Purpose & Mission
Discover the reason for being and how to make a difference in people’s lives
Define who your ideal client is on a deeper level, their dreams, needs and wants.
Find the tone of voice, look & feel needed to connect with people.
GAP & Positioning
Find the gap between where your brand is and where you want it to be, then set a positioning
Finally, create a long-term plan on how to reach your goals.
ATTRACT AND INSPIRE
With a clear vision of your brand strategy, we will work with you to build the foundation of your branding; from logo and visual brand identity, to your website, studio signage, messaging, to look and feel and much more.
This will be a meaningful and powerful ally in gathering a community around your brand, with ease.
Logo & Visual Brand Identity
From logo concept to intricate application in your studio space to apparel, print, digital, mood board, photography style and beyond.
Inspire your customers by taking them through an engaging web experience. This is where their journey starts, make it count.
Social Media Visual Design
Get discovered and make a memorable impression when customers come across your brand on social.
Finally, create a long-term plan on how to reach business milestones through online marketing.
STUDIO WITH EASE
With a solid foundation, your brand is set to expand and grow with strategic content marketing, timely email messaging and ads & funnels to attract more of the right people to your brand, helping to build community and sell more memberships.
This step puts control of your business growth in your hands.
Email Marketing Automation
Humanized, timely and on brand messages can transform how your email are received (and actually opened) generating real results.
A community needs ongoing nurturing to sustain a real sense of belonging. Strategic and relevant content that fosters this feeling will make a world of difference for this channel.
Ads & Funnels
Expanding your audience and finding more of the right people who already love your brand will take your brand to the next level.
Online Marketing Roadmap
Looking beyond an incredible foundation for all things branding, we will take you through a roadmap of what’s next for your online marketing.
Ready to Grow your
Book a free strategy call with us.
We partner with
businesses people who are ready to grow their brands through simple, efficient strategies.
WHAT CLIENTS ARE SAYING
“Creative Fit is truly an integral part of our marketing team and we consider them our marketing partner working together every day to make our clients web experience top-notch – professional, knowledgeable, timely, organized and an overall pleasure to work with.”
Director of Operations
DEFINE body & mind
“Spin Society decided to reposition our brand as bolder, sexier, and more sophisticated and Creative Fit became the perfect partner to steer the rebrand in a new direction. Creative Fit delivered on all aspects and brought so much passion and enthusiasm to this process.”
Founder & Owner
“We discovered Creative Fit and were intrigued with their focus and experience within the fitness industry. Having them help establish our branding was a huge asset and allowed us to focus our attention on other key things and we think the results speak for themselves.“
Co-Founder & Owner